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Ali Williams: What it's like to lose as an All Black

In his exclusive RugbyPass column, 77-Test former All Blacks lock Ali Williams sheds light into how the team deals with a loss following their 16-9 defeat at the hands of Ireland.

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Every time you step on the field as an All Black, you’re representing your country. You’re representing yourself. You’re representing your friends and your family. You’re also representing New Zealand’s economy.

If you lose – I’ve heard a stat – that New Zealand’s GDP drops by something like 20 percent over the coming days.

We don’t like losing. We don’t want to lose, we want to win and win well. But when we do lose, the pressure is one that we put mostly on ourselves – which is then backed up by an entire nation. We’re four and a half million people, we’re all engaged and it’s our national game.

When you lose as a player you bear that responsibility. Myself and a lot of other All Blacks – past and present – think that pressure is a privilege given to those that want to accept it. That’s why those guys are wearing the black jersey – because they want that pressure on their shoulders and they flourish under that set of circumstances.

Losing as an All Black does have a knock-on effect off the park. You can be walking down the street and someone will come up and say ‘hey mate, can we talk about that lineout in the 36th minute’ and you’re thinking geez, I can’t even remember walking down here. Everyone is so knowledgeable and passionate about our game and I think it’s the knowledge that takes them outside the realm of supporter and into the position of the critic.

The week after is the hard part because people are constantly pointing out areas or facets of the game where we were horrific or failed to deliver.

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With fan reaction in general, there isn’t much of a middle ground. I remember I was playing rugby with some young kids, one of them came up to me and said ‘you’re Ali Williams, right? My dad thinks you suck’. I said ‘that’s great mate, where’s your dad?’. The kid turned around and pointed to his dad, I gave him and a wave and the young fella then said ‘don’t worry, he thinks Sione Lauaki’s even worse.’

I personally think it’s a great thing that everyone’s got their view. The flipside of that is the older crowd or the younger kids that have in their mind that you are the All Blacks and you are what they love, cherish and aspire to be. One blip isn’t going to hold you back.

In terms of dealing with a loss as a team, the general focus will be to look at yourself. It starts not by how you played the game, but how your week before played out. Did you prepare well, were you conditioned, did you do your extras, did you know your opposition, was the gameplan right?

Everyone does that individually. The coaches have their view on it and then the players have their view on it. The senior group would then come together to understand how the working week was as a collective, and then we dilute and go through the game and analyse the areas we could have been better.

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Like any good problem, you find a solution at the end.

You can imagine that’s on a Monday or Tuesday – working on your solutions – so Saturday night and Sunday can contain a bit of soul searching and brutal honesty. We talk about something called bone-deep and skin-deep. If it’s going into your bones then you’re doing it properly, if it’s going into your skin then people can perceive that you’re doing it correctly, but only you know if you’re doing enough or not.

The obvious big loss in my career came in 2007. The worst ever result for an All Blacks team at a World Cup, knocked out by France in the quarterfinal. I got a text message from a mate saying ‘congrats mate, you’ve just increased household violence’ so people see the actual physical impact it has on the country and then the individual impact it has on you personally.

To be honest with you, we felt it more than anyone else. We had to constantly remind ourselves to walk around with our heads held high. One of the special things about that time was the reception we got when we got home. Everyone understood what had happened. We can look and blame other things but at the end of the day, it was us as a squad that didn’t deliver. They beat us. I think it’s a critical moment in All Blacks history. It turned us and changed our mindset from where we were to where they are now. It constantly drives people.

Losses like that shape a nation and a sporting team’s legacy that they create afterward. You go one of two ways, you go underneath or you rise above it. We can clearly see now that the guys are going above it.

Sure, the loss in 2007 created doubt but in response we selected the same coaches so we didn’t make the same mistakes. We all looked at ourselves individually and those that wanted to commit committed. Those that didn’t walked out. That’s still one of the beauties of that team. If you want to be there there’s every opportunity you can be, but if you don’t want to be there we’re not going to make you. We’ll find someone else that wants to be because that’s more important.

In my mind, both in rugby and in life, losses can be a great help. Those that come back from adversity stronger and better are the ones that accept things that are challenging. A fear of failure is not a bad thing. A fear of failure is a great thing, and you learn from it. Failure is pretty powerful if you look at it in the right way. If you don’t, it can be soul destroying.

I would say that the best thing about a loss is this: it can tell you exactly where you are. You can say whatever you want, but at the end of the day you lost. How you respond is what defines you. Do we come together or do we go the other way? I think with the All Blacks, the strength of that team is that after the Saturday night and beers in the changing room, you say right, we’re coming together. You have to. There’s no other option.

You’ve got to grieve and accept a loss because if you don’t it loses meaning. After that, it turns quickly to how we get better and what more do we need to do.

I am a firm believer that everything happens for a reason and I think at the end of the day, losing in 2007 was ultimately for a good reason, even though someone asks about it every other interview you do.

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J
John 49 minutes ago
Super Rugby draw heavily favours NZ sides but they can't win in Australia

Cheers for the comment HHT!


I think your point on unfair draw and mine, which in essence is about an unfair draw actually aid each other for a rather strong argument that the draw needs to be looked at.


I think this is a case of two things can be true at once.


I have chosen in around 1000 words to explore this particular issue with the draw I have identified.


Your point, with having the NZ teams playing each other twice on some occassions while others in Aus not is also not fair.


But with the way the table looks currently, would the NZ sides all be in the top six if the draw had been done more in line with my and your point?


For instance, 4 of the 6 Aus wins against NZ sides have come against the Highlanders, 3 in Aus, 1 in NZ.


The Landers have beaten the Blues and lost to the Canes by 2 points, those are their only two NZ games to date and they play the Chiefs this weekend. Their 3 games against the Aussie sides in Australia compared to the Blues 1 is a massive disadvantage because travel takes it’s toll.


Then looking at your example the Blues, they have the toughest season of any side by far but I would also argue that the limited travel is a massive help in preparation, recovery etc. But their draw must be looked at, any side would suffer with a draw like that.


Although I am not suggesting the Aus sides are better than the NZ sides overall, the current ledger and table set up suggests the rift is not as big currently as the underlying assertion to your argument suggests.


More will absolutley be revealed over the coming rounds as the strength of the two franchises.

7 Go to comments
J
JW 1 hour ago
'We offered him a three-year deal': Hurricanes priced out of U20 star

I see I’m not getting my point across.

If the plan from his family for him was to make more cash

Lets play along with you presumption these “shackles” existed then. Logically, as I’ve already tried to show, that makes no sense, but I’ll try to use it to show what I mean by saying/answering.. they would have got more cash by playing hard-to-get with the French clubs by returning to New Zealand and signing with the Hurricanes. Now you should see returning to NZ is not relevant to the discussion, it is also a euphemism, as he would already be (have returned) when he first decided to stay. His family would know that signing a development contract for the Hurricanes in no way legally affects his ability to take an offer in France.


Now, that wasn’t what I was saying happened, but if you can now follow that thread of logic, I’m saying its because this situation happened, signing for Toulon just months later, that you are wrong to think “returning to New Zealand” must mean he wasn’t “shackled”.


Actually, I’m not saying that he was “shackled”, the article is saying that. That is how you would read the words “His parents see that as the route they want their son to take, and we support that.” and “but it’s probably a slightly different package to what Toulon can offer” here, and I’m pretty sure in most English speaking places GD.


Of course without those statements I agree that it is very possible he’s grown, changed his mind from wanting to develop here with players and coaches he’s comfortable/friends with, to where he wants to take on the challenge of a rich and prestigious club like Toulon. A few months is perhaps enough time to people he trusts to open him up to that sort of environment even, but that’s simply not the message we go, is it? I also think you maybe have an over defense stance about thinking intrinsically or literally about money meaning he was thrown lots of dollars? It might be far from the case, but the monetary value of been given a home and jobs for the family, all the bells and whistles a wealthy club can provide etc is far removed from the mentality he’d currently be in of “cleaning the sheds” after a game. Even without real money just the life style they got given when there last would no doubt be enough to change the mind of some grown up living day to day off your own sustenance/plantation or like that they would have had.

11 Go to comments
J
JW 2 hours ago
Ex-All Black Richie Mo’unga teases return to ‘Test match setting’ in 2025

They didn’t really let him go though did they. He was gone, already signed to leave some 18 months earlier. Not much they could do.


Definitely a shame though, hence why I criticize the coaching for not unlocking that composure earlier. We would have seen he was definitely the player we need to take us through that WC, and the next, before the contract talks started. After, was too late. Conversely, if he had of continued to play the way he had been when he signed to go to Japan, I have no doubt Damien McKenzie would have been the player to lead us in 23’, and then we very likely would have won that Final. I’m not so sure Dmac would hve been good enough to get us past Ireland, Richie definitely deserves a lot of credit for simply getting us to the Final.


But that was all my message to HHT was. That class, or talent in this case, is permeant, and games like Ireland showed he did definitely had that. Obviously Richie’s got a large responsibility in realizing it sooner too, but in terms of not displaying it when it counts in 2019 or 2023, I reckon that’s on the coachs more than a lack of talent on his part, and it’s the same shame when it comes to your sentiment. If he was at the point were he could have saved out bacon against Ireland in 2022, it might not have been too late for NZR to have come in with a big contract offer. The bigger problem now is that Razor is only exasperating that problem with this new group. We now clearly know he was a big factor in Richie taking so long, because he’s replicating the same problems with the current batch. Thankfully NZR had no other option but to offer a big contract to secure Dmac this time though, regardless of how he must have felt after being treated like that.

8 Go to comments
L
Louise Hayward 2 hours ago
Zainab Alema breaking new ground: ‘I had to invest in sport hijabs to play comfortably’

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