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How All Blacks Sevens prepared Rieko Ioane for Test rugby stardom

Rieko Ioane of New Zealand is congratulated by teammates after scoring the final try to win the 2016 Sydney Sevens final match between Australia and New Zealand at Allianz Stadium on February 7, 2016 in Sydney, Australia. (Photo by Daniel Munoz/Getty Images)

Rieko Ioane is an All Black who fans either love to support or love to hate. With Ioane boasting intense passion, determination, and an unwavering sense of self-belief, it’s no surprise that the established All Black has emerged as a leader within the national team’s squad.

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But before all the fame, pressure and expectation that comes with being an All Black, Ioane announced himself to the rugby world with some stunning performances on what is now known as the HSBC SVNS Series.

Ioane debuted for the All Blacks Svens as a 17-year-old in 2015, and he went on to represent Team New Zealand at the 2016 Rio Olympic Games. Other All Blacks have followed a similar path, with Ma’a Nonu, Beauden Barrett and Ardie Savea also plying their trade on the sevens circuit.

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Kwagga Smith, Kurt-Lee Arendse and Cheslin Kolbe were three representatives from the 2023 world champion Springboks who also played for the Blitzboks. It’s a popular pathway for players coming through the ranks, and it can set them up for greatness as it did with Ioane.

As a teenager, Ioane took the field alongside the likes of Tim Mikkelson, Scott Curry, Gillies Kaka, Joe Webber and Sam Dickson. Many New Zealanders had at least heard murmurs about the Auckland Grammar School product, but fans were left stunned by the freakish talent’s ability.

With top-level speed that was right up there with the best, fast feet and a brilliant read of the game, Ioane quickly emerged as one of the players to watch on the Series. Ioane scored six tries on debut as New Zealand went on to win the Wellington Sevens in February 2015.

The following year, Ioane won the All Blacks Sevens Player of the Year honour at the New Zealand Rugby Awards in December. It seemed Ioane was always destined for greatness.

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“It definitely set me up for Super,” Ioane told RugbyPass before September’s opening Bledisloe Cup Test in Sydney.

“I definitely struggled on the physical side of things first coming in. I was decent enough on attack and sort of let my speed take me and help me out quite a bit. I’d let them run past and then sort of scrag onto them.

 

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“It took me a full season of sevens to get used to that physicality and playing men. I didn’t realise until later how much that impacted and how much that helped me coming into Super but it’s such a huge step up.”

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There are countless highlight reels online of a young Ioane playing sevens.

It was incredible to see the generational talent show so much poise, confidence and skill on the international sevens circuit, while playing against grown men who had been playing that format for quite some time.

 

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As well as Dickson, Webber and the others mentioned above, Ioane also played with brother Akira. Akira, who also went on to play for the All Blacks, was frighteningly good as the forward showed impressive speed and destructive levels of strength.

“He was obviously a lot bigger than me, even back then, and he embraced that sort of physicality and that was right up his alley,” Ioane reflected.

“Being a bigger boy, he was big even amongst those men, even being so young.

“But look, Aki paved the way for me and showed me that it was possible so that sort of gave me that confidence coming into that sevens environment.”

Before taking out the All Blacks Sevens Player Year Award, Ioane had debuted for the All Blacks about one month earlier against Italy. That was the start of a truly special international rugby career which has since spanned more than 75 Tests and 37 tries.

Ioane has established himself as a key member within the All Blacks’ setup, with coach Scott Robertson regularly selecting the 27-year-old to start alongside Jordie Barrett in the midfield. It seems highly likely that will be the case once again against Ireland on Friday night.

This week was always going to be about Ioane.

He’s Ireland’s “pantomime villain.”

It was revealed last month that, in an extract of Johnny Sexton’s autobiography, the former Ireland captain had reflected on an alleged interaction between the pair after last year’s Rugby World Cup quarter-final at Stade de France which was won by New Zealand.

Sexton wrote that Ioane had said, “Don’t miss your flight home tomorrow. Enjoy your retirement, you c**t.” There were other words shared between the pair, and the discourse surrounding that interaction began to dominate headlines about a month ago.

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While it seems there could be some chatter bout this once again as the tension continues to build before the Test, Ioane opened up in September about what pressure is generally like as an All Black.

Having been a professional rugby player for so long, Ioane has learnt a lot. It’s all outside noise as the All Black went on to discuss.

“With experience and years under your belt, that pressure and that outside noise dwindles down and you know I’m only focused on my team and the opinions of my close circles,” he said.

“I feel as though you begin to, as well as cope better with outside pressure and everything going on, you only tend to focus really – mum and dad’s opinion will be the only ones that count. They’re the ones that get through.

“Obviously the opinion of my teammates and my coaches I hold dearly.

“If It’s pressure from them I know it’s coming from a good place but I’ve learned to block out as much as I can and just focus on being myself when I’m in here and when I’m not a rugby player, I like to detach myself.”

HSBC SVNS Perth takes place on 24-26 January at HBF Park. Plan your ultimate rugby weekend in Western Australia with the help of flexible travel packages including tickets and accommodation. Buy Now or Find Out More.  

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1 Comment
D
DC000 47 days ago

He was a great wing - he's a bang average 13 on his best day. Sad he's degraded himself so badly by feeding his massive ego.

I
Icefarrow 47 days ago

I forgot he played 7s. Then again, it's easy to forget when he himself seems to have forgotten all the skills necessary to play 7s, like passing when there's open space.

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Tom 1 hour ago
What is the future of rugby in 2025?

Briiiiiiiiiiiiiiiistol! Briiiiiiiiiiiiiiiistol! Briiiiiiiiiiiiiiiistol!


It's incredible to see the boys playing like this. Back to the form that saw them finish on top of the regular season and beat Toulon to win the challenge cup. Ibitoye and Ravouvou doing a cracking Piutau/Radradra impression.


It's abundantly clear that Borthwick and Wigglesworth need to transform the England attack and incorporate some of the Bears way. Unfortunately until the Bears are competing in Europe, the old criticisms will still be used.. we failed to fire any punches against La Rochelle and Leinster which goes to show there is still work to do but both those sides are packed full of elite players so it's not the fairest comparison to expect Bristol to compete with them. I feel Bristol are on the way up though and the best is yet to come. Tom Jordan next year is going to be obscene.


Test rugby is obviously a different beast and does Borthwick have enough time with the players to develop the level of skill the Bears plays have? Even if he wanted to? We should definitely be able to see some progress, Scotland have certainly managed it. England aren't going to start throwing the ball around like that but England's attack looks prehistoric by comparison, I hope they take some inspiration from the clarity and freedom of expression shown by the Bears (and Scotland - who keep beating us, by the way!). Bristol have the best attack in the premiership, it'd be mad for England to ignore it because it doesn't fit with the Borthwick and Wigglesworth idea of how test rugby should be played. You gotta use what is available to you. Sadly I think England will try reluctantly to incorporate some of these ideas and end up even more confused and lacking identity than ever. At the moment England have two teams, they have 14 players and Marcus Smith. Marcus sticks out as a sore thumb in a team coached to play in a manner ideologically opposed to the way he plays rugby, does the Bears factor confuse matters further? I just have no confidence in Borthers and Wiggles.


Crazy to see the Prem with more ball in play than SR!

1 Go to comments
J
JW 5 hours ago
Does South Africa have a future in European competition?

In another recent article I tried to argue for a few key concept changes for EPCR which I think could light the game up in the North.


First, I can't remember who pointed out the obvious elephant in the room (a SA'n poster?), it's a terrible time to play rugby in the NH, and especially your pinnacle tournament. It's been terrible watching with seemingly all the games I wanted to watch being in the dark, hardly able to see what was going on. The Aviva was the only stadium I saw that had lights that could handle the miserable rain. If the global appeal is there, they could do a lot better having day games.


They other primary idea I thuoght would benefit EPCR most, was more content. The Prem could do with it and the Top14 could do with something more important than their own league, so they aren't under so much pressure to sell games. The quality over quantity approach.


Trim it down to two 16 team EPCR competitions, and introduce a third for playing amongst the T2 sides, or the bottom clubs in each league should simply be working on being better during the EPCR.


Champions Cup is made up of league best 15 teams, + 1, the Challenge Cup winner. Without a reason not to, I'd distribute it evenly based on each leauge, dividing into thirds and rounded up, 6 URC 5 Top14 4 English. Each winner (all four) is #1 rank and I'd have a seeding round or two for the other 12 to determine their own brackets for 2nd, 3rd, and 4th. I'd then hold a 6 game pool, home and away, with consecutive of each for those games that involve SA'n teams. Preferrably I'd have a regional thing were all SA'n teams were in the same pool but that's a bit complex for this simple idea.


That pool round further finalises the seeding for knockout round of 16. So #1 pool has essentially duked it out for finals seeding already (better venue planning), and to see who they go up against 16, 15,etc etc. Actually I think I might prefer a single pool round for seeding, and introduce the home and away for Ro16, quarters, and semis (stuffs up venue hire). General idea to produce the most competitive matches possible until the random knockout phase, and fix the random lottery of which two teams get ranked higher after pool play, and also keep the system identical for the Challenge Cup so everthing is succinct. Top T2 side promoted from last year to make 16 in Challenge Cup

207 Go to comments
J
JW 11 hours ago
Does South Africa have a future in European competition?

I had a look at the wiki article again, it's all terribly old data (not that I'd see reason for much change in the case of SA).

Number Of Clubs:

1526

Registered+Unregistered Players:

651146

Number of Referees:

3460

Pre-teen Male Players:

320842

Pre-teen Female Player:

4522

Teen Male Player:

199213

Teen Female Player:

4906

Senior Male Player:

113174

Senior Female Player:

8489

Total Male Player:

633229

Total Female Player:

17917


So looking for something new as were more concerned with adults specifically, so I had a look at their EOY Financial Review.

The total number of clubs remains consistent, with a marginal increase of 1% from 1,161 to 1,167. 8.1.

A comparative analysis of verified data for 2022 and 2023 highlights a marginal decline of 1% in the number of female players, declining from 6,801 to 6,723. Additionally, the total number of players demonstrates an 8% decrease, dropping from 96,172 to 88,828.

So 80k+ adult males (down from 113k), but I'm not really sure when youth are involved with SAn clubs, or if that data is for some reason not being referenced/included. 300k male students however (200k in old wiki data).


https://resources.world.rugby/worldrugby/document/2020/07/28/212ed9cf-cd61-4fa3-b9d4-9f0d5fb61116/P56-57-Participation-Map_v3.pdf has France at 250k registered but https://presse-europe1-fr.translate.goog/exclu-europe-1-le-top-10-des-sports-les-plus-pratiques-en-france-en-2022/?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en&_x_tr_pto=wapp has them back up at 300k registered.


The French number likely Students + Club, but everyone collects data different I reckon. In that WR pdf for instance a lot of the major nations have a heavily registered setup, were as a nation like England can penetrate into a lot more schools to run camps and include them in the reach of rugby. For instance the SARU release says only 29% of schools are reached by proper rugby programs, where as the 2million English number would be through a much much higer penetration I'd imagine. Which is thanks to schools having the ability to involve themselves in programs more than anything.


In any case, I don't think you need to be concerned with the numbers, whether they are 300 or 88k, there is obviously a big enough following for their pro scenes already to have enough quality players for a 10/12 team competition. They appear ibgger than France but I don't really by the lower English numbers going around.

207 Go to comments
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LONG READ Will Bristol's daredevil 'Bears-ball' deliver the trophy they crave? Will Bristol's daredevil 'Bears-ball' deliver the trophy they crave?
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