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Maro Itoje ends his association with Roc Nation Sports

141 days ago

Maro Itoje on Saracens duty in December (Photo by Franck Fife/AFP via Getty Images)

British and Irish Lions hopeful Maro Itoje has ended his four-year association with Roc Nation Sports, switching to Ten Toes. The England lock generated headlines in late 2020 with his decision to exit Stellar Group and hook up with musician Jay-Z’s sports management company.

However, having agreed a deal in January 2024 to stay on long-term at Saracens as well as securing an enhanced England EPS deal, the 30-year-old has now changed agency just months out from the 2025 Lions tour to Australia that he is hoping to be selected for.

A statement read: “Ten Toes is pleased to welcome Saracens and England rugby union star, philanthropist and gallerist Maro Itoje to its talent roster. Responsible for building Itoje’s personal brand off the pitch, Ten Toes will begin by building the strategic foundations of success before leading all content and exclusive commercial partnership delivery.

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“Itoje’s rise to the top of the rugby world is one that is well documented, collecting several accolades at both an international and club level for Saracens, with over 200 appearances combined. Known for his intelligent decision making and defensive attributes on the pitch, Itoje has won the hearts and minds of fans outside of rugby.

“Itoje, through the founding of the Akoje Gallery, champions the work of talented artists, with a focus on those from Africa, the Caribbean, and the diaspora. Alongside Khalil Akar, he also created the Akoje Residency, a non-profit charity creating pathways for artists to grow, while fostering cross-cultural engagement, collaboration, and creativity.

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“Additionally, Itoje launched the Pearl Fund, an initiative generating multi-million-pound investments to support the education of children in Nigeria, demonstrating his dedication to both cultural and educational advancement.”

Ben Weisfeld, Ten Toes’ founder and CEO, said: “We couldn’t be more excited. Maro is more than just a rugby player. He has so many strings to his bow, and we can’t wait to build on the foundations he has already built and continue to grow his profile with fans and new partners alike.”

Itoje added: “I’m very excited to partner with Ten Toes on this next chapter. Ben and the team’s work has been very impressive and I like the way they go about their business. I’m looking forward to working alongside them to help achieve my goals and aspirations.”

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Comments

2 Comments

NE 140 days ago

Certainly one of the top 3 second row players around and would also make a World XV on the side of the scrum as well. Tops player. Salute.

Bull Shark 141 days ago

I remember getting around Durbs with ND Ten Toes.

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Comments on RugbyPass

Cantab 18 days ago

Teenager Braxton Sorensen-McGee reflects on dream Black Ferns debut

Although NZ won comfortably enough they weren’t always convincing and a better opposition may well have found them out. If our gun 7s players can translate their skills to the 15s game the team would have the ability to beat anyone. Need to be given the chance though.

4 Go to comments

James 18 days ago

'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

And how do you see the Wallabies loosehead / Lion’s tighthead battle Nick?

37 Go to comments

dw 18 days ago

'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

Also interested in your thoughts on A Bell. Haven't noticed many scrum issues recently. He also seems to play 60 or so mins every game. A bit of a fan (even though he’s a tah..) but wondered if the Lions would target his scrummaging

37 Go to comments

dw 18 days ago

'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

True. And you look at how the European coaches have got so much out of skelton and how much the local fans love him…and then some Oz fans will still say “he played poorly for the tahs I'm 2015!”

37 Go to comments

dw 18 days ago

'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

Thanks Nick but your headline has just jinxed us and reminded me of that night in 2013!

I love any analysis of the scrums such as the above. Cheers.

Allalatoa seems to be in good form and Nongorr appears to be able to hold his own? I think they will pick Tupou regardless of form. After Friday night I am concerned he could be sent off in the first five mins of the test though! He got too pumped up and hit a player high and was carded

37 Go to comments

RedWarriors 18 days ago

'Most complacent selection decision you will ever see': Barrett benching slammed as Leinster knocked out

I watched the mainstream NZ pundits eg Mils Muliaina and they DID back NZ to win almost to a man.

Ireland will talk their team up as anyone would with the caveats we are playing the ABs and match was de facto 50:50, That is not the same as dismissing the opposition. EG After the quarter John Kirwan said he was sorry France didn’t win versus SA becuase a ‘France-NZ final would be perfect. (The semis had not even been played yet, England and Argentina completely dismissed! He didn’t even realize his own arrogance) NZ are not even aware of the arrogance they exude. Has no Kiwi politely asked the national team to take down the ‘Superstars and Humble Heroes’ boasting on the AB site? Its cringeworthy stuff. Do NZ really see themselves like this?

Note all this BS about Irish arrogance started just after NZs defeat in the 2022 series. Not a coincidence.

Also: this is Irish national TV. We will talk our team up as everyone does. We care too much about judgemental and thin skinned Kiwis getting offended.

91 Go to comments

JM 18 days ago

'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

Aussie rugby fans are obsessed with players they hate, for whatever reason.

Michael Hooper is another one, and the hatred only increased whenever he won John Eales medals or the two times he was nominated world player of the year.

I reckon it is because our forwards are technically and mentally weak they put it all on one player who they think should make way for the messiah.

Same for the general team performance and the hate put on players like White, Lolesio, and Foley who should be pulling rabbits out of the hat every play.

I reckon, if we had of had 5 players with Hooper’s desire and drive spread across the team (and especiallythe forwards), we wouldn’t have woken up in the bottom of the ditch.

37 Go to comments

RedWarriors 18 days ago

'What he’s given to this club is nothing short of incredible'

He shouldn’t have been picked. Not physically able for the most intense matches notably in Twickenham last year. Giving him the captaincy was also a very short sighted decision then after RWC 2023. Ireland have a tendency to be a little too loyal, which can mean the team ages and the rebuild is bigger than should be.

Plenty of lads out there to fill that squad.

4 Go to comments

OJohn 19 days ago

Geoff Parling returns to Leicester as head coach

Hooray

0 Go to comments

Carlos 19 days ago

'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

He was also a YC magnet.

37 Go to comments

Carlos 19 days ago

'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

Windsor-Faulkner-Price. 😊

37 Go to comments

Solenn Bonnet 19 days ago

Leinster cleanse palette with record URC scoreline against Zebre

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0 Go to comments

Mzilikazi 19 days ago

'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

Ah, the Pooler front row ! Most legendary in the history of the , I would think. Max Boyce helped…”Here we. here we, here we go, with the Pontypool front row.”

37 Go to comments

Mzilikazi 19 days ago

'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

Would not go as far as whole house in our family, but for me, yes, W1. Loved playing in the scrum, love watching now😀

37 Go to comments

Mzilikazi 19 days ago

'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

Yes, I see that article here on RP, Nick. That is good news that Schmidt is going to look at the o’seas players.

Yes, I would think you are right that LAR will qualify. On the same points as MP, but surely they are too good not to win this crunch game….could be tEnse for ROG in the stands though.

37 Go to comments

BC 19 days ago

Who would make it into a Women's British and Irish Lions starting XV?

I would pick Oifa Wafer at 6, put Aldcroft in the second row with Ward. I think Wafer is one of the few non-England players mentioned that would contend for a Red Rose shirt, the others being King and possibly Neve Jones. Conversely there are two English players mentioned, Sing and Venner, that probably won’t even make the Red Rose WC squad, let alone a Lions Tour. Still a lot can change in two years, watch out for Millie David.

1 Go to comments

Otagoman II 19 days ago

'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

Great article NB, thanks. I would like to know what is the reasoning why so many things are penalties in the scrum. Is it to do with safety or something else?

37 Go to comments

NB 19 days ago

'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

👍