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Scotland team up with social media star to give fans ‘Ultimate Replay’

EDINBURGH, SCOTLAND - NOVEMBER 02: Huw Jones of Scotland during the Autumn Nations Series 2025 match between Scotland and Fijiat Scottish Gas Murrayfield on November 02, 2024 in Edinburgh, Scotland. (Photo by Euan Cherry/Getty Images)

Scottish Rugby have collaborated with Skyscanner and social media creator Artyom Skirda to give fans access to the ‘Ultimate Replay’ this November.

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Launched last Thursday with a clip of Duhan van der Merwe doing his best Super Mario impression against England, the series aims to blend clips of rugby action with cultural references from video games, music and memes.

Following Scotland’s opening Autumn Nations Series victory over Fiji on Saturday it was star centre Huw Jones’ turn to get the viral treatment.

His triumphant first-half slide took him under the posts and around the world, taking in beaches, sand dunes and stunning scenery before landing back at Murrayfield.

The series will be published across the Scottish Rugby and Skyscanner social channels while being shared to Skirda’s one million-plus followers on Instagram.

Jones and Van der Merwe certainly won’t be the last Scotland stars to get the meme treatment this month.

Andre Le Masurier, Global Head of Brand & Creative, Skyscanner said: “Scottish Rugby fans love travelling to support their team and rely on the Ultimate Travel Hack for epic deals to get them there.

“Off the back of the ‘Ultimate View’ we’re continuing to support fans in unexpected, creative ways by celebrating epic rugby moments with a playful twist called the ‘Ultimate Replay’.

“It’s meme-tastic Artyom Skirda meets the wonderful world of rugby and we can’t get enough. We hope the fans agree.”

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Join @skyscanner and @scotlandteam throughout November to see rugby in a whole new way.

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J
JW 1 hour ago
Does South Africa have a future in European competition?

I rated Lowe well enough to be an AB. Remember we were picking the likes of George Bridge above such players so theres no disputing a lot of bad decisions have been made by those last two coaches. Does a team like the ABs need a finicky winger who you have to adapt and change a lot of your style with to get benefit from? No, not really. But he still would have been a basic improvement on players like even Savea at the tail of his career, Bridge, and could even have converted into the answer of replacing Beauden at the back. Instead we persisted with NMS, Naholo, Havili, Reece, all players we would have cared even less about losing and all because Rieko had Lowe's number 11 jersey nailed down.


He was of course only 23 when he decided to leave, it was back in the beggining of the period they had started retaining players (from 2018 onwards I think, they came out saying theyre going to be more aggressive at some point). So he might, all of them, only just missed out.


The main point that Ed made is that situations like Lowe's, Aki's, JGP's, aren't going to happen in future. That's a bit of a "NZ" only problem, because those players need to reach such a high standard to be chosen by the All Blacks, were as a country like Ireland wants them a lot earlier like that. This is basically the 'ready in 3 years' concept Ireland relied on, versus the '5 years and they've left' concept' were that player is now ready to be chosen by the All Blacks (given a contract to play Super, ala SBW, and hopefully Manu).


The 'mercenary' thing that will take longer to expire, and which I was referring to, is the grandparents rule. The new kids coming through now aren't going to have as many gp born overseas, so the amount of players that can leave with a prospect of International rugby offer are going to drop dramatically at some point. All these kiwi fellas playing for a PI, is going to stop sadly.


The new era problem that will replace those old concerns is now French and Japanese clubs (doing the same as NRL teams have done for decades by) picking kids out of school. The problem here is not so much a national identity one, than it is a farm system where 9 in 10 players are left with nothing. A stunted education and no support in a foreign country (well they'll get kicked out of those countries were they don't in Australia).


It's the same sort of situation were NZ would be the big guy, but there weren't many downsides with it. The only one I can think was brought up but a poster on this site, I can't recall who it was, but he seemed to know a lot of kids coming from the Islands weren't really given the capability to fly back home during school xms holidays etc. That is probably something that should be fixed by the union. Otherwise getting someone like Fakatava over here for his last year of school definitely results in NZ being able to pick the cherries off the top but it also allows that player to develop and be able to represent Tonga and under age and possibly even later in his career. Where as a kid being taken from NZ is arguably going to be worse off in every respect other than perhaps money. Not going to develop as a person, not going to develop as a player as much, so I have a lotof sympathy for NZs case that I don't include them in that group but I certainly see where you're coming from and it encourages other countries to think they can do the same while not realising they're making a much worse experience/situation.

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LONG READ Does the next Wallabies coach have to be an Australian? Does the next Wallabies coach have to be an Australian?
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