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World Rugby renames its World Cups to help tackle gender bias in sport

The Women's World Cup is set for a name change in 2021 when hosted by New Zealand (Photo by David Rogers/Getty Images)

World Rugby has announced that its flagship 15s and sevens Rugby World Cup properties will no longer include gender in their titles. 

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In a first for a major sporting federation, the women’s designation will be dropped from Women’s Rugby World Cup 2021 in New Zealand which will now be named Rugby World Cup 2021, starting the global rollout. 

The ground-breaking move will ensure that the competitions have equal billing from a brand perspective, regardless of whether the events feature men or women. 

The purpose is to elevate the profile of the women’s game while eliminating any inherent or perceived bias towards men’s only competitions and tournaments, which traditionally haven’t specified gender. 

The decision to adopt a consistent approach to the naming of these events and tournaments was based on a recommendation brought before the council by the Rugby World Cup Limited (RWCL) board.

It is underpinned by World Rugby’s key strategic priority to advance gender balance at all levels of rugby under its ambitious global action plan, ‘Accelerating the Global Development of Women in Rugby 2017-2025’.

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This announcement follows the unveiling of World Rugby’s new ‘Women in Rugby’ brand identity and global campaign, ‘Try and Stop Us’, which was launched in May in partnership with member unions to drive greater growth and investment in the women’s game. 

World Rugby chairman Bill Beaumont said: “This announcement demonstrates our ongoing and unwavering commitment to advancing women in rugby both on and off the field in line with our ambitious strategic plan. 

“Unintentional gender bias in sport is an ongoing issue. As a global sporting federation, we need to be leading from the front on the issue of equality. By adopting gender balance in the naming of men’s and women’s Rugby World Cup competitions, we are setting new standards in equality in rugby.”

WATCH: World Rugby unveils its new global identity and campaign for women’s rugby

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Comments on RugbyPass

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Cantab 3 days ago
Teenager Braxton Sorensen-McGee reflects on dream Black Ferns debut

Although NZ won comfortably enough they weren’t always convincing and a better opposition may well have found them out. If our gun 7s players can translate their skills to the 15s game the team would have the ability to beat anyone. Need to be given the chance though.

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James 3 days ago
'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

And how do you see the Wallabies loosehead / Lion’s tighthead battle Nick?

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dw 3 days ago
'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

Also interested in your thoughts on A Bell. Haven't noticed many scrum issues recently. He also seems to play 60 or so mins every game. A bit of a fan (even though he’s a tah..) but wondered if the Lions would target his scrummaging

37 Go to comments
d
dw 3 days ago
'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

True. And you look at how the European coaches have got so much out of skelton and how much the local fans love him…and then some Oz fans will still say “he played poorly for the tahs I'm 2015!”

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dw 3 days ago
'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

Thanks Nick but your headline has just jinxed us and reminded me of that night in 2013!

I love any analysis of the scrums such as the above. Cheers.


Allalatoa seems to be in good form and Nongorr appears to be able to hold his own? I think they will pick Tupou regardless of form. After Friday night I am concerned he could be sent off in the first five mins of the test though! He got too pumped up and hit a player high and was carded

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RedWarriors 3 days ago
'Most complacent selection decision you will ever see': Barrett benching slammed as Leinster knocked out

I watched the mainstream NZ pundits eg Mils Muliaina and they DID back NZ to win almost to a man.

Ireland will talk their team up as anyone would with the caveats we are playing the ABs and match was de facto 50:50, That is not the same as dismissing the opposition. EG After the quarter John Kirwan said he was sorry France didn’t win versus SA becuase a ‘France-NZ final would be perfect. (The semis had not even been played yet, England and Argentina completely dismissed! He didn’t even realize his own arrogance) NZ are not even aware of the arrogance they exude. Has no Kiwi politely asked the national team to take down the ‘Superstars and Humble Heroes’ boasting on the AB site? Its cringeworthy stuff. Do NZ really see themselves like this?

Note all this BS about Irish arrogance started just after NZs defeat in the 2022 series. Not a coincidence.

Also: this is Irish national TV. We will talk our team up as everyone does. We care too much about judgemental and thin skinned Kiwis getting offended.

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JM 3 days ago
'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

Aussie rugby fans are obsessed with players they hate, for whatever reason.

Michael Hooper is another one, and the hatred only increased whenever he won John Eales medals or the two times he was nominated world player of the year.

I reckon it is because our forwards are technically and mentally weak they put it all on one player who they think should make way for the messiah.

Same for the general team performance and the hate put on players like White, Lolesio, and Foley who should be pulling rabbits out of the hat every play.

I reckon, if we had of had 5 players with Hooper’s desire and drive spread across the team (and especiallythe forwards), we wouldn’t have woken up in the bottom of the ditch.

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RedWarriors 3 days ago
'What he’s given to this club is nothing short of incredible'

He shouldn’t have been picked. Not physically able for the most intense matches notably in Twickenham last year. Giving him the captaincy was also a very short sighted decision then after RWC 2023. Ireland have a tendency to be a little too loyal, which can mean the team ages and the rebuild is bigger than should be.

Plenty of lads out there to fill that squad.

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OJohn 4 days ago
Geoff Parling returns to Leicester as head coach

Hooray

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Carlos 4 days ago
'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

He was also a YC magnet.

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Carlos 4 days ago
'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

Windsor-Faulkner-Price. 😊

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S
Solenn Bonnet 4 days ago
Leinster cleanse palette with record URC scoreline against Zebre

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Mzilikazi 4 days ago
'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

Ah, the Pooler front row ! Most legendary in the history of the , I would think. Max Boyce helped…”Here we. here we, here we go, with the Pontypool front row.”

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M
Mzilikazi 4 days ago
'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

Would not go as far as whole house in our family, but for me, yes, W1. Loved playing in the scrum, love watching now😀

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M
Mzilikazi 4 days ago
'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

Yes, I see that article here on RP, Nick. That is good news that Schmidt is going to look at the o’seas players.


Yes, I would think you are right that LAR will qualify. On the same points as MP, but surely they are too good not to win this crunch game….could be tEnse for ROG in the stands though.

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B
BC 4 days ago
Who would make it into a Women's British and Irish Lions starting XV?

I would pick Oifa Wafer at 6, put Aldcroft in the second row with Ward. I think Wafer is one of the few non-England players mentioned that would contend for a Red Rose shirt, the others being King and possibly Neve Jones. Conversely there are two English players mentioned, Sing and Venner, that probably won’t even make the Red Rose WC squad, let alone a Lions Tour. Still a lot can change in two years, watch out for Millie David.

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Otagoman II 4 days ago
'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

Great article NB, thanks. I would like to know what is the reasoning why so many things are penalties in the scrum. Is it to do with safety or something else?

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NB 4 days ago
'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

👍

37 Go to comments
N
NB 4 days ago
'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

Always the same at the other place. Some of those perceptions of him at the Tahs - lazy, overweight and slow - were impossible to shift!

37 Go to comments
N
NB 4 days ago
'Whisper it, but the Wallabies could out-scrum the British and Irish Lions this summer'

Hang on to Miz Carlos!

37 Go to comments
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