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World Rugby statement: The launch of 'world-class' RugbyPass TV

RugbyPass TV

World Rugby have launched RugbyPass TV a fortnight before Rugby World Cup 2023 starts with the September 8 blockbuster meeting of tournament hosts France versus the All Blacks in Paris.

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The world-class streaming platform has been created to connect rugby fans across the globe more deeply with the game and ahead of next month’s extended Rugby World Cup highlights and live programming, the platform has launched on August 25 with in excess of 200 hours of exclusive content.

This includes the World Rugby archive featuring footage from all previous Rugby World Cup finals dating back to 1987 and original World Rugby Studios programming. Following the upcoming World Cup in France, fans will then be able to watch WXV and HSBC SVNS live on RugbyPass TV in most markets globally, ensuring World Rugby drives access and growth for these competitions.

A World Rugby statement read: “Launching ahead of Rugby World Cup 2023 in France, RugbyPass TV builds on World Rugby’s strategic mission to grow the global game by making rugby more accessible and relevant to more people.

RugbyPass TV is more than a streaming platform, through unrivalled access and exclusive content, rugby’s first global viewing destination will aggregate events into one place, delivering the ultimate immersive experience for fans, bringing them closer to the action than ever before.

RugbyPass TV will blend unparalleled coverage of the world’s top events including the men’s and women’s Rugby World Cups, WXV and the HSBC SVNS with exclusive behind the scenes, documentary and feature content produced by World Rugby Studios involving the sport’s biggest stars.

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“The platform will ensure that the 10th edition of the men’s event in the sport’s 200th anniversary year will be the most widely accessible rugby event ever, providing the destination for live coverage for nations where deals do not exist or where rights-holders are not showing all matches live.”

World Rugby CEO Alan Gilpin said: “We are excited to be launching RugbyPass TV for fans around the world. This important move builds on the recent acquisition of RugbyPass and the strengthening of our fan engagement capability. It represents a key strategy in our mission to make rugby truly global by making the sport more accessible and more relevant to more people.

“This is a statement of intent to set the sport up for success, for all our unions, regions and the wider rugby ecosystem, and a result of a significant business transformation to convert our vision into meaningful growth outcomes. RugbyPass TV will deepen connections with audiences and accelerate growth beyond our traditional markets.”

James Rothwell, the World Rugby chief marketing and content officer, added: “This is an opportunity for rugby fans around the world to get closer to the game we love. Rugby is an incredible sport, and we want to deepen the connection it has with new and existing fans through live rights, never-seen-before archive content, and our World Rugby Studios original programming.

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RugbyPass TV is the destination for global rugby content. Rugby competes with all sports and other forms of entertainment for attention, and through scaling our portfolio of direct-to-consumer products we hope to entertain and inform viewers and play a bigger role in the lives of fans.”

More live matches
Launching ahead of Rugby World Cup 2023, RugbyPass TV will ensure that everyone in the world has the ability to view World Rugby events.

The platform will ensure that every try, kick, pass and tackle is available from the tournament and accessible in every nation. It will also play a leading role in the promotion, accessibility and impact of WXV, launching this year.

World Rugby archive and exclusive content
Ahead of France 2023, RugbyPass TV will be home to every available men’s and women’s Rugby World Cup match recorded on camera, totaling more than 10,000 hours of archive content. For the first time ever, this entire archive will be available to fans.

Fans will have the ability to watch full-match replays, highlights, tries and magical moments all in one place. It will also bring together never-seen-before content and documentaries charting the magic, growth and success of one of the biggest brands in sport.

Match centre, news and gaming
RugbyPass TV marks the beginning of an impressive direct-to-consumer offering from World Rugby. The newly developed match centre and editorial hub on RugbyPass.com arms avid rugby fans with more data and statistics than ever before, while a new Fantasy Rugby offering on the RWC 2023 mobile app is the company’s first venture into gaming.

The content on the RugbyPass TV platform will continue to grow and evolve in 2024, providing fresh, globally relevant as well as localised content across the year.

  • RugbyPass TV is available for free on all devices in every market globally. Click here to sign up or download the app on iOS or Android on mobile, tablet, and smart TV
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Comments

10 Comments
F
Frederick 483 days ago

Biggest question - will you livestream 2023 games as it happens?

S
Sven 484 days ago

So will be be able to watch live games from Canada?

G
Graham 484 days ago

Excellent can't wait really excited

G
Giorgi 484 days ago

Rugby Pass did not have option to provide RWC 2019 broadcast to me in Finland. I wonder if they can now show RWC 2023 in Finland? If not, all these talks about the global reach is a hot air.

G
Giorgi 484 days ago

Will you broadcast also in Finland?

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JW 1 hour ago
Does South Africa have a future in European competition?

I rated Lowe well enough to be an AB. Remember we were picking the likes of George Bridge above such players so theres no disputing a lot of bad decisions have been made by those last two coaches. Does a team like the ABs need a finicky winger who you have to adapt and change a lot of your style with to get benefit from? No, not really. But he still would have been a basic improvement on players like even Savea at the tail of his career, Bridge, and could even have converted into the answer of replacing Beauden at the back. Instead we persisted with NMS, Naholo, Havili, Reece, all players we would have cared even less about losing and all because Rieko had Lowe's number 11 jersey nailed down.


He was of course only 23 when he decided to leave, it was back in the beggining of the period they had started retaining players (from 2018 onwards I think, they came out saying theyre going to be more aggressive at some point). So he might, all of them, only just missed out.


The main point that Ed made is that situations like Lowe's, Aki's, JGP's, aren't going to happen in future. That's a bit of a "NZ" only problem, because those players need to reach such a high standard to be chosen by the All Blacks, were as a country like Ireland wants them a lot earlier like that. This is basically the 'ready in 3 years' concept Ireland relied on, versus the '5 years and they've left' concept' were that player is now ready to be chosen by the All Blacks (given a contract to play Super, ala SBW, and hopefully Manu).


The 'mercenary' thing that will take longer to expire, and which I was referring to, is the grandparents rule. The new kids coming through now aren't going to have as many gp born overseas, so the amount of players that can leave with a prospect of International rugby offer are going to drop dramatically at some point. All these kiwi fellas playing for a PI, is going to stop sadly.


The new era problem that will replace those old concerns is now French and Japanese clubs (doing the same as NRL teams have done for decades by) picking kids out of school. The problem here is not so much a national identity one, than it is a farm system where 9 in 10 players are left with nothing. A stunted education and no support in a foreign country (well they'll get kicked out of those countries were they don't in Australia).


It's the same sort of situation were NZ would be the big guy, but there weren't many downsides with it. The only one I can think was brought up but a poster on this site, I can't recall who it was, but he seemed to know a lot of kids coming from the Islands weren't really given the capability to fly back home during school xms holidays etc. That is probably something that should be fixed by the union. Otherwise getting someone like Fakatava over here for his last year of school definitely results in NZ being able to pick the cherries off the top but it also allows that player to develop and be able to represent Tonga and under age and possibly even later in his career. Where as a kid being taken from NZ is arguably going to be worse off in every respect other than perhaps money. Not going to develop as a person, not going to develop as a player as much, so I have a lotof sympathy for NZs case that I don't include them in that group but I certainly see where you're coming from and it encourages other countries to think they can do the same while not realising they're making a much worse experience/situation.

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